Marketing Director

La Porte, TX 77571

Post Date: 03/19/2018 Job ID: 15825 Function: Sales/Marketing/Customer Service Pay Rate: DOE

Marketing Director

A 40-year old, international manufacturer of field instruments for process and power industries is seeking a Marketing Director.  They are looking for an enthusiastic Marketing Director to help in their overall marketing efforts.  The Marketing Director will be an integral part of the development and execution of marketing plans to reach targets from brand awareness to product promotion.  The perfect candidate will be well-versed in specialized marketing concepts, principles and tactics.  The goal is to deliver effective marketing programs that will bolster the company reputation and growth through SEO, effective marketing campaigns, and state of the art website design and navigation.

Compensation:  DOE

  • Conduct market research to find answers about consumer requirements, habits and trends
  • Brainstorm and develop ideas for creative marketing campaigns
  • Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization,  advertising, events planning, etc.)
  • Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts
  • Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV, etc.)
  • Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
  • Undertake individual tasks of a marketing plan as assigned
  • Responsible for the development and maintenance of the website

  • Proven experience in a Marketing or similar role
  • Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media, etc.) and market research methods
  • Demonstrable experience in marketing data analytics and tools
  • Solid computer skills, including MS Office, marketing software (Adobe Creative Suite & CRM) and applications (Web analytics, Google Adwords, etc.)
  • Knowledge of HTML, CSS and web development tools (e.g. WordPress) required
  • Well-organized and detail oriented
  • Exceptional communication and writing skills
  • Commercial awareness partnered with a creative mind
  • BS in Marketing or Communications

**Due to the high volume of applications received we regret that we are unable to  personally  respond to each applicant.   Should your resume be chosen to move forward, you will typically be contacted within 3 weeks.**

Ashley Courtney
Recruiter - Kingwood Personnel

Specializing in matching talent with Human Resources, Administrative, Logistics, Sales, Marketing, and Customer Service roles.

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